Project Description

Rob Grindlay - Generate Insights
Rob Grindlay
Partner: Generate / Generate Insights

* ‘Automation’ defined as technology that manages marketing processes and multi-functional campaigns, across multiple channels, automatically. Messages bridge email, web, social, and text, often using pre-constructed templates.
** CM Institute, Cleveland Ohio.
*** Advertising Clutter – Peter Hammer, Erica Riebe and Rachel Kennedy.